mardi 7 juillet 2015

Knowing All About A Monthly Coffee Subscription

By Jordan Schmidt


Coffee is one of the most important parts of the day to some people because it is the one thing that will help them get back. So in order spice up that love for this drink, most companies or clubs would provide caffeine lovers with a special type of package known as a monthly coffee subscription so that the people do not run out. For those who do not know what kind of package this is, then now is the time to find out.

Nothing beats coffee that is freshly roasted which is why the companies or clubs would be serving the freshly roasted beans as a part of their package. Yes they would be providing members of this subscription with the beans itself so that they can be able to taste the fresh beans. Also, one other thing to note is that each company would have their own methods of roasting the beans so each batch has a different kind of feel to it.

Of course if one would avail of this kind of package, then he is not only buying the coffee but the entire experience of having a subscription. Now he will be receiving a great service of having the package delivered to the comfort of his own home. Aside from that, he will also be receiving a beautiful box where the beans are stored.

Of course each company would also have their own type of gimmick or marketing strategy that would be able to grab the attention of their customers. Now they would usually include some interesting things that would be inside the package that they would deliver to the people who have subscribed to the package. Below are some of the gimmicks that they would use in order to get attention.

The box itself is already a marketing strategy because the attractive box gives exposure. If a club or store has a beautiful box that would come along with the package, then of course people will notice it. The more people would notice it, then obviously the more exposure it would give the company or store.

Now another way to grab the attention of the subscribers would be to give them something to read about. One of the strategies that most stores would use would be to make a small write up about their beans. They would either put the history behind the beans or put the entire process behind the roasting and the brewing.

An example of a subscription that has a very interesting gimmick would be the one from Turntable Kitchen. They would actually include a vinyl record as well as some MP3 mixtapes in their packages. Other stores or clubs would offer special customization services so that the coffee can be brewed just the way the customer likes.

So as one can see, this is one of the most interesting things for fans of this beverage. Now the price would range from fifteen to twenty dollars depending on the store. Also this would depend on the type of package as well.




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